7 Comments

Ever read the ingredient list on those coffee “creamers”? Salt, oil, gum stabilizers, and other bizarre additives. No wonder no one knows what a good cup of coffee truly is.

Expand full comment

So interesting. I like novelty so I’ve tried many, and I wish they came in smaller packaging! It’s hard to get through them before expiration if you only use a splash or two.

Expand full comment

Ok I'm FASCINATED with the creamer aisle too but I've found that in my family, it's my dad and my aunt who are always trying/excited about the new flavors. So maybe it's a cross-generational appeal that makes it so profitable. And the fact that a lot of people really can't drink they're coffee black, lol. Also wondering if there's a psychological draw, like I'm only putting a tbsp of this creamer in my coffee, so the more indulgent flavors are more permissible in one's (diet culture ruined) mind. We! Love! Little! Treats!

Expand full comment

Agree! I think the creamer obsession skipped the millennials but i grew up with all my friends parents drinking them, so it’s like boomers and gen z?!

Expand full comment

This was super interesting and made me happy my own personal fridge real estate isn’t filled with this stuff.

Expand full comment

I have never seen that much coffee creamer in one store. I've noticed that a lot of people don't like coffee, they like creamer with a splash of caffeine.

Expand full comment

As a snobby millennial that likes single-origin- ethically-sourced- naturally processed-freshly roasted coffee beans (I drink my coffee black mostly) I’m curious how else we can try these fun creamers! Love the soda idea, but seems like there are endless possibilities?

Expand full comment